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To What Extent Did the Nazis Achieve the Aims of Their...

From 1933 to 1939 Hitler aimed to achieve a social revolution in Germany. He aimed to achieve such social policies within the Youth and Women but particularly through his concept of volksgemeinschaft, meaning peoples community, he hoped to transform Germany into a strong country based on traditional peasant values. David Schoenbaum has argued that Hitlers social revolution was a fake, and perceived as being real, due to the influence of Hitlers propaganda. Hitler effectively aimed to unify the people into a united classless racial community and introduce a degree of loyalty to Hitler and the Nazi Party. In addition to this, Hitler, through domestic social policy and propaganda, aimed to change the role of women in society such†¦show more content†¦Many of the ways the Nazis enforced the Volksgemeinschaft was effective, because citizens were reporting suspicious behavior and enemies of the state were being purged from civil service positions. The implementation of Volksgemei nschaft was largely effective, but also had unintended consequences and backlash that proved it also party ineffective, whether it was suspicion reports getting out of control or youths rebelling against the Hitler Youth in order to seek a more open culture. Hitler had initiated changes that insisted women should return to their traditional roles as homemakers and provide healthy offspring to the Nazi state. Childbearing was encouraged in Germany, however this was only acceptable to the Aryans not the Jews. Hitler implemented policies such as financial incentive marriage loans and special medals were given to women who gave birth to large families. He also made divorce difficult, abortion and contraception illegal in order to achieve his objective effectively. Also, women‚ organizations were created to indoctrinate women with Nazi ideas such as, The German Women‚ Enterprise. These programs promoted cookery classes, marriage, motherhood and nationhood. The women organizations have had a major effect on Nazi women as it portrayed that Hitler made effective changes in order to develop women to be the mothers of a future, healthy generation. Hitler disliked clever, educatedShow MoreRelatedEssay about The Success of Nazi Policies Toward Education and Youth1357 Words   |  6 PagesThe Success of Nazi Policies Toward Education and Youth Hitler and the Nazi party had a range of policies to control education and the German youth. This was mainly to ensure loyalty to Hitler and the Nazi party. Some believed in these policies and other did not but it was fear and glory and the fear of social inadequacy that made most comply. Hitler and the Nazis wanted to control the education system and youth by controlling the teachers, pupils and the curriculum. 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Hitler had a very clear idea of women’s role; she was the centre of family life, a housewife and the mother. Their job was to keep the house nice for their husband and family – their lives should revolve round the three ‘ks’, church, children and cooking. This ideal was based around Hitler wanting to achieve his long held goal of Lebensraum to increase the German Aryan population. Strasser argues that ‘National Socialism intended to restoreRead MoreTo What Extent Did Public Opinion Shape International Politics in the First Half of the Twentieth Century’?1632 Words   |  7 PagesInternational History 1914-1991– Essay: ‘To what extent did public opinion shape international politics in the first half of the twentieth century’? 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Colonized and Exploited People of Dune Free Essays

Frank Herbert’s science fiction classic, Dune, is a stand-alone novel which introduces the world to the desert planet of Dune and the novels which follow, detailing the history of the people of a distant place and time. Dune is the only spot in the universe where the spice, Melange, is found. Dune has been colonized for 80 years by the House of Harkonnen. We will write a custom essay sample on Colonized and Exploited People of Dune or any similar topic only for you Order Now Dune is inhabited by the native Fremen and the soldiers and underlings of the Baron Harkonnen. The Fremen are lords of the desert and masters of the giant sand worms that live in the deep desert, but servants to the evil overlords. It is the presence of the worms that makes any travel or movement across those deserts very dangerous. The title of this paper refers to the Fremen and the Harkonnnen soldiers and people whose duty it is to keep Fremen in bondage. It is a paper on the colonized and exploited people of the novel Dune. The ongoing topic theme in the novel is the subjugation of the Fremen and how they are used, as the natives of most colonies are used, by their colonial masters. However, Herbert quickly shows the reader a different side of the Fremen. There is much more to them than what the Harkonnens or anyone else in the universe thinks. The Fremen are not the docile people it is thought that they are. They have secret stashes of weapons and water hidden in the desert and they are able to ride on the backs of the giant sand worms. It is made clear that they are waiting only for a leader who will organize them and send them against their evil overlords, the Harkonnens. Paul Atreides will be a holy warrior and a god to the native inhabitants. He will take their army and mold it to his will. This, in turn, will bring the Emperor of the universe and all of the leaders of the great houses to Arrakis, which is the real name of the planet Dune. They will come to protect their interest and the spice. They will underestimate the young Duke Paul Atreides and he will seize the Emperor’s crown for himself. Paul and the once exploited Fremen will rule the universe by overthrowing the House Harkonnen and forcing the abdication of the Padishah Emperor, Shaddam IV. The Fremen, led by Paul Atredeides, prove that oppressed peoples, in bondage to colonial powers, can hope to overthrow those tyrants and control their own lives if they never accept their slavery. The House Harkonnen, ruled by the evil Baron, pretend to give up their colony on Dune and turn it over to the House Atreides and its benevolent Duke, Leto, though they plan in secret to overthrow the duke and return to retake Dune as soon as House Atreides gets too comfortable in their new role. They are patient and they pretend they have left the planet peacefully and have turned over everything on the planet to House Atreides. Instead they have left spies and traps everywhere in the palace they have abandoned. Their plan is to return in force, murder the duke, his wife and heir and regain control of the spice. Their plan almost succeeds and they think they have retaken the planet. What they have not taken into consideration is that the Duke’s son and his wife escaped them, fled to the desert and took refuge with the Fremen. So while they managed to kill Duke Leto, his son, who is now Duke Paul, is alive and under the protection of the wild unexploited and dangerous Fremen of the deep desert. They also have not considered that Duke Paul’s arrival has been predicted by the Fremen holy women for generations and they accept Paul as their leader immediately. It is not long until they come to accept him as their god. The shield walls of the fortress are breached by the use of the Atreides family atomic weapons. With the shield-walls down the Fremen can enter, riding on the backs of giant sand worms and fight the Emperor’s Sardaukar army hand-to-hand in their favorite method of killing enemies. â€Å"Onward toward the Emperor’s hutment they (Fremen) came while the House Sardaukar stood awed for the first time in their history by an onslaught their minds found difficult to accept,† (451). The Emperor retreated for his life as his praetorian guard fought to the death to save him. He and Baron Harkonnen believed they held Alia, the young sister of Paul Atreides, as their hostage, while in reality she was almost as powerful as her older brother and never in any danger from them in any way. It was she who then kills the evil Harkonnen with a poisoned needle that she jabs into his hand. He dies instantly and House Harkonnen is without a leader. â€Å" (The barron’s) eyes bulged as he stared at a red slash on his left palm. †¦He rolled sideways in his suspensors, a sagging mass of flesh, supported inches off the floor with head lolling and mouth hanging open,† (450). Paul himself kills the last Harkonnen in a knife duel in front of the Emperor he is about to depose. The Emperor becomes a prisoner of Duke Paul and his Fremen, who were once the exploited indigenous peoples of Dune, enslaved by their Harkonnen colonial overlords. To make the Emperor’s punishment complete Paul Atreides demands the hand of Shaddam IV’s daughter, and the crown of empire which he wears. â€Å"The Emperor turned a stricken look upon his daughter. She touched his arm, spoke soothingly: ‘For this I was trained, Father,’†(473). Paul not only takes the Padishah Emperor, Shaddam IV’s daughter in marriage, and the crown that he wears, he also exiles the Emperor to a remote planet. â€Å"You shall have a throne on Salusa Secundu,† Paul tells him at the meeting immediately after the battle, as Paul was dictating the terms (472). Paul also takes away the Emperor’s source of wealth and divides it up among his loyal servants. He leaves the former Emperor with little but a palace and a throne chair on which he could sit and think about the past when he ruled the universe. â€Å"(Get for me) the Emperor’s entire CHOAM company holdings as dowry, â€Å" Paul tells his mother (473). Paul Atreides, the young son of Duke Leto Atreides, begins his slow path to becoming a god of the Fremen of Dune in an odd way, as if anyone has ever become a god in a routine way. Along with his mother he is taken prisoner when House Harkonnen betrayed the House Atreides and overthrew their rule of the planet Dune. They are to be killed by being taken deep into the deserts of Dune in a flying ship, and there they are to be abandoned without food, water or shelter. They will either die of the elements, starvation, dehydration or become the prey of marauding giant sand worms which prowl the deep deserts and are attracted to the noise of people walking across the sand. Paul’s mother, the Lady Jessica, concubine to the Duke, is a Bene Gesserit witch with many powers. She is able to bend the minds of most men to her will by using her hypnotic voice. As she and Paul are bound and gagged and in a flying machine headed into the dessert Paul tries to use his own limited powers on the two Harkonnen men. Jessica understands what he is trying to do and helps him. He is able to get them to ungag his mother and she is able to use her full voice powers to convince them to unbind her son. Paul is able to overpower the two men and bring down the ship in the middle of the desert. He and his mother seek refuge in a rock outcrop when leads into a cavern. There they find the Fremen of the desert, the natives of Dune, the people they are exploiting. These Freemen are seen as a non-violent group, mostly serving their Harkonnen masters as servants and doing menial tasks for them. But they are cunning and adept at surviving. They spy on the Harkonnens and do all they can to upset the trade and livelihood of their masters. Deep in the remote deserts of Dune there are far more of them then anyone realizes and they are militant. They plan to change the face of their world because they have no free water. They envision creating rivers and lakes and even rain. They have spent years trapping reservoirs of water which they plan to release when the time is right. They are a very religious people and their holy women, those who can see visions by ingesting the spice, Melange, have prophesied that a man will come to them and lead them in a holy war across the face of the planet and even beyond. He will be what they call the ‘Kwisatz Haderach’ and he will be able to see the future. Paul and his mother join up with the Fremen and Jessica becomes their Reverend Mother. Paul quickly moves to lead in all areas. He fulfills the prophesies and they begin to recognize his abilities. The Water of Life is a fluid in which a baby sandworm has been soaked and preserved (423). It is deadly poisonous to humans unless they have the training and the power to convert this elixir to a harmless by-product inside their bodies. It is drank by women who wish to become holy and take their place as Reverend Mothers. No man has ever survived drinking it. Jessica drank of the liquid, and it changed her to a Reverend Mother, but she was pregnant with Paul’s sister, Alia, at the time. It also changed her as well and so she was born premature and a full Reverend Mother, with all the knowledge possessed by all of the Reverend Mothers who had gone before her. Paul then decided that if he was really the chosen one he could survive the drinking of the water. He did survive and he came out of the experiences as the Kwizatz Haderach (424), a much more powerful being than a Reverend Mother, and fulfills all of the prophesies of the Fremen. They call him Muad Dib and begin a cult that results in his deification (350). As the leader and god figure of the Freman, Paul Atreides begins a holy war across the face of the universe. His Fremen are religious fanatics. Graves wrote that Claudius I said that religious fanaticism is the most dangerous form of insanity. Paul was aware of his godhead and he understood that he lost friends when he became more god-like. As the Freman began to worship him they no longer could love him as a human being. â€Å"I’ve seen a friend become a worshipper,† he (Paul Atreides) thought (455). The truth-sayer and Reverend Mother of the Padishah Emperor understands what happened and she understands Paul’s godhead. She sees what will happen if this group of Fremen warriors were ordered into space to swarm across the universe in a holy war for the sake of spreading the religion of Paul Muad Dib. â€Å"She glimpsed the jihad and said: ‘You cannot loose these people upon the universe! ’ (473). The circle becomes complete. In the beginning the Fremen are the exploited natives of a planet that had the potential to rule the universe. All it needs is the right leader, which it finds in Paul Atreides. It is also equally clear that the leader who is prophesied to arrive is the son of their new overlord, Duke Leto Atreides. It is proven that 15-year-old Paul is the chosen one, the man who will come and lead the Fremen in a jihad against the evil Harkonnens. Although he arrives on Dune as the rich son of the ruling Duke, he quickly moves to identify with the natives and become one of them. Paul overthrows the House Harkonnen and deposes the Emperor. He gains control of all spice production and becomes a god in the eyes of the Freman, who throw off the colonial yoke of servitude. These warriors spread his religion across the universe and he is worshipped as god and Emperor. Bibliography Graves, R. I, Claudius New York: Vintage Press 1989 Herbert, F. Dune New York: G. P. Putnam’s Sons 1999 Answers. com Fremen Retrieved 3-32-07 from: http://www. answers. com/topic/fremen Farsector. com 2003 Desert Power Retrieved 3-30-07 from: http://www. farsector. com/media/4_2003. htm wikipedia. org Paul Atreides Retrieved 3-29-07 from: http://en. wikipedia. org/wiki/Paul_Atreides How to cite Colonized and Exploited People of Dune, Essays

Understanding the Strategies of Activision Blizzard free essay sample

Understanding the Strategies of Activision Blizzard, Inc. What is the vision of Activision Blizzard, Inc.? Activision Blizzard, Inc. ’s corporate vision is to be a â€Å"worldwide leader in the development, publishing, and distribution of quality interactive entertainment software, online content and services that deliver a highly satisfying entertainment experience (Activision Blizzard – 2013 SEC Form 10-K/A Amended Annual Report). † Horizontal Integration Synergy; Activision Blizzard, Inc. ’s approach to success. Activision Blizzard, Inc. s â€Å"a worldwide online, personal computer, console, handheld, and mobile game publisher (Activision Blizzard – 2011 Annual Report). † The company was created via the merger of Activision, Inc. , Sego Merger Corporation, Vivendi S. A. , VGAC LLC, and Vivendi Games, Inc. (Activision Blizzard – 2013 SEC Form 10-K/A Amended Annual Report). Utilizing horizontal integration, the merger integrated â⠂¬Å"ownership of production facilities, distribution channels, exhibition outlets and ultimately allowed the formerly separate companies to profit from the others expertise (Turow 175). The new company uses three separate operating segments. Activision Publishing, Inc. , Blizzard Entertainment, Inc. , and Activision Blizzard distribution. Activision Blizzard, Inc. holds â€Å"leading market positions across every major category of the rapidly growing interactive entertainment software industry (Activision Blizzard – 2011 Annual Report),† and is a classic example of synergy, â€Å"a situation where the final product is more valuable than the sum of it individual parts (Turow 175),† at work. What is the competitive environment for Activision Blizzard, Inc.? â€Å"The interactive entertainment industry is intensely competitive with new products and platforms regularly introduced. Competitors vary in size from small companies with limited resources to large corporations who may have greater financial, marketing, and product development resources than Activision Blizzard, Inc. (Activision Blizzard – 2013 SEC Form 10-K/A Amended Annual Report). † Whom is Activision competing with in the marketplace? Activision Blizzard, Inc. competes primarily with other publishers of PC, online and video game console interactive entertainment software. Most similar in operating structure is Electronic Arts, which has the largest portfolio of blockbuster games, including many sports titles, and other game franchises with long histories of success. Sony, Nintendo and Microsoft compete directly with them in the development of software titles for their respective platforms. They also compete for the leisure time and discretionary spending of consumers with other interactive entertainment companies, as well as with providers of different forms of entertainment, such as motion pictures, television, social networking, online casual entertainment and music (Activision Blizzard 2013 SEC Form 10-K/A Amended Annual Report). † What does Activision see as their primary competition? Activision Blizzard, Inc. elieves the primary competitive factors in the interactive entertainment industry include: â€Å"product features, game quality, and playability; brand name recognition; compatibility of products with popular platforms; access to distribution channels; online capability and functionality; ease of use; price; marketing support; and quality of customer service. (Activision Blizzard – 2013 SEC Form 10-K/A Amended Annual Report). † What strategies and specific activities is Activision considering to compete with others? Expanded product develo pment – Activision Blizzard, Inc. s â€Å"creating a publishing arm that will bring third-party mobile games to market. Through the program, it will assist independent game makers with funding, development, distribution and promotion of their titles across both iPhone and iOS. The company is collaborating with Flurry to help with this transition (Duryee, Tricia. Activision Starting to Take the Plastic Wrap off Its Mobile Strategy. AllThingsDigital. com, 13 Jun 2012. Web). † Increase online capability functionality access new customers audiences: ‘Skylanders’ Is Officially Activision’s newest $1 Billion Franchise. The ‘Skylanders’ franchise became the first kids’ video game IP to cross the $1 billion mark in just 15 months, and I think we are still just starting to realize its potential,† Activision publishing CEO Eric Hirshberg said in a statement (LeJacq, Yannick . Skylanders’ Is Officially Activision’s n ewest $1 Billion Franchise. IBTimes. com, 11 Feb 2013. Web. ). † Access new distribution channels Activision Blizzard, Inc. â€Å"announces in-game live streaming via YouTube for Black Ops II (McGlaun, Shane. â€Å"Activision announces in-game live streaming via YouTube for Black Ops II. SlashGear. com, 8 Nov 2012. Web. ). † What might an Activision customer see in terms of different offerings or approaches because of the strategies the company is undertaking? Increased Content and Online Services. Activision Blizzard, Inc. ’s shift towards digital delivery of content will result in more diverse online product offerings. Expansion of Mobile Products and Services – Activision Blizzard, Inc. will continue to expanding into the mobile arena by supporting legacy franchises as well as creating new brand assets. A Narrowing of the Gap between the real and virtual worlds – Riding an unprecedented wave of success, Activision Blizzard, Inc. will produce additional Skylander style kid’s games. Which one of the six changes in media is Activision’s strategies addressing well? Distribution of products across media boundaries: Activision has been very successful at creating methods of distribution that â€Å"allows businesses to make money back on products† (Turow 186). Activision Blizzard, Inc. will absorb the growing demand of digital content distribution without issue. Many of its video games and content expansions are already available for direct download. For example, â€Å"Activision Publishing’s innovative new online service, Call of Duty Elite, which launched with Call of Duty: Modern Warfare 3 is one of the fastest growing premium online services ever created. As of January 2012, more than seven million gamers had registered for the service, which includes more than 1. 5 million users who purchased premium annual memberships. Additionally, the franchise is estimated to have had over 40 million monthly active users across five Call of Duty titles (Activision Blizzard – 2011 Annual Report). Which of the six changes in media is Activision neglecting to address? Audience Segmentation: Activision Blizzard specializes in developing, publishing and distributing first-person action games, â€Å"which account for approximately 16% of the interactive entertainment industry’s revenue (Krause Fund Research, Web)†. Activision Blizzard’s target audience, â€Å"the people whom their products are directed (Turow 36),† are males 18 45 who â€Å"account for over 55% of all gamers and are the back bone of the industry (Krause Fund Research, Web). Activision Blizzard has been wildly successful with their media franchises, â€Å"properties that are highly profitable over time and in many media formats beyond their original appearance (Paul, Nora, slide 10),† but has neglected to address the need for audience segmentation, â€Å"creating products designed to reach different types of people (Turow 160). † Due to this dependence on a specific target audience, failure to achieve anticipated results by one or more products may significantly harm their business. For example, Activision Blizzard’s four largest first-person action franchises (Paul, â€Å"Understanding the Strategies of Media Giants† slide 10), accounted for approximately â€Å"83% of net revenues, and a significantly higher percentage of their operating income, for the year (Activision Blizzard – 2013 SEC Form 10-K/A Amended Annual Report). † If consumer demand trends away from first-person action games and Activision Blizzard fails to attract new audiences or add other sources of revenue, their lack of audience segmentation could significantly harm their business. References From news article: McGlaun, Shane. Activision announces in-game live streaming via YouTube for Black Ops II. SlashGear. com, 8 Nov 2012. Web. From news article: Duryee, Tricia. Activision Starting to Take the Plastic Wrap off Its Mobile Strategy. All Things Digital. com, 13 Jun 2012. Web From news article: LeJacq, Yannick. Skylanders’ Is Officially Activision’s newest $1 Billion Franchise. IBTimes. com, 11 Feb 2013. Web. From SEC report: Activision Blizzard, Inc. Form 10-K/A, Amended Annual Report for the fiscal year ending December 31, 2012. Web. From Annual report: Activision Blizzard, Inc. 2011 Annual report for fiscal year ending Dec 31, 2011. Web. From Journal article: Miller, Z. , Umphress, J. , Wang, B. (2012). Activision Blizzard, Inc. (NASDAQ: ATVI). Krause Fund Research Fall 2012 Technology, 13 November 2012. Retrieved from The University of Iowa Research and Technology Department. Web. From the text: Turow, Joseph, Media Today: An Introduction to Mass Communication, 4th edition, New York, NY: Routledge, 2011. Chapter 2, â€Å"Making Sense of the Media Business: Identifying an Audience for Mass Media Content,† p. 36. From the text: Turow, Joseph, Media Today: An Introduction to Mass Communication, 4th edition, New York, NY: Routledge, 2011. Chapter 5, â€Å"A World of Blurred Media Boundaries: Horizontal Integration,† p. 175. From the text: Turow, Joseph, Media Today: An Introduction to Mass Communication, 4th edition, New York, NY: Routledge, 2011. Chapter 5, â€Å"A World of Blurred Media Boundaries: Synergy,† p. 175. From the text: Turow, Joseph, Media Today: An Introduction to Mass Communication, 4th edition, New York, NY: Routledge, 2011. Chapter 5, â€Å"A World of Blurred Media Boundaries: Contrasting Views on the Social Pros and Con of Media Trends, Distribution allows businesses to make money back on products,† p. 86 From the text: Turow, Joseph, Media Today: An Introduction to Mass Communication, 4th edition, New York, NY: Routledge, 2011. Chapter 5, â€Å"A World of Blurred Media Boundaries: Audience Segmentation, â€Å"creating products designed to reach different types of people,† p. 160. From PowerPoint Presentation: Paul, Nora, Jour 1001 – 002, Chapter 6, â€Å"Underst anding the Strategies of Media Giants,† PowerPoint presentation in â€Å"Introduction to Mass Communication,† Slide 10 Media Franchise,† February 10, 2013.